by admin | Oct 25, 2021 | Digital News, Marketing |
In an increasingly competitive digital world and consumers who demand a personalized relationship with brands, optimizing your customer acquisition campaigns with precision has become necessary but no longer sufficient to guarantee a satisfactory return on investment...
by admin | Oct 25, 2021 | Digital News, Social Networks |
Facebook’s advertising tools are getting a facelift with the aim of creating, managing and analyzing their advertising campaigns more quickly. Here is a small summary of the updates to come! in Facebook Ads, Business Manager and Ads manager are evolving. The ad...
by admin | Oct 25, 2021 | Digital News |
Facebook announced in March the removal of the single Facebook Ads relevance indicator in favor of three new indicators. These will allow a more detailed analysis of the results of each ad published on the social network. We are showing you today how you boost your...
by admin | Oct 25, 2021 | Digital News |
The mobile e is today the login screen before the computer. And yet, companies are struggling to see improve conversion on mobile: worse still, the conversion rate is still twice as low as on a desktop. Why are so many sites still not suitable for mobile browsing,...
by admin | Oct 25, 2021 | Digital News |
For the first time in France, Facebook organized a “Mobile Works” workshop attended by two experts from our digital agency, Jean-Patrick and Jean-Julien. So this is how Facebook ads are the best practice for mobile video advertising. This workshop, to which we were...
by admin | Oct 22, 2021 | Digital News |
Professionals in-home equipment and home improvement, your competitors and future customers are on digital and increase your turnover. And you? Note that 54% of home-type sales made in stores have digital as their starting point! If the connection and transformation...
by admin | Oct 22, 2021 | Digital News, Social Media |
Your followers are a great help in your marketing strategy! By engaging your followers to become nano-influencers and realize their role, you can increase the reach of your publications on Facebook without or before paying. What is a nano-influencer? A committed...
by admin | Oct 21, 2021 | Digital News |
Whether you have stores or you work in a point of sale (travel agency, real estate etc.), with the upcoming preparation for Black Friday and Christmas or simply as a general rule, you want to increase visits to your stores. By combining sponsored ads on Google Ads and...
by admin | Oct 21, 2021 | Digital News |
Have you already taken the test to type “hotel Paris” on Google? No? So go ahead, do it. That’s it, are you on the results page? As you can see, the first four links are paid ads, but just below you can see the Google Hotel Ads module. Google Hotel Ads places...
by admin | Oct 21, 2021 | Digital News |
Google Tag Manager is a tool for deploying and managing tracking tags (or tags) on your site or application, without having to modify the source code. Certainly, the best way to measure and monitor the performance of your site, your products or your web marketing...
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