by admin | Aug 24, 2021 | Marketing, Technology |
More and more, Microsoft Ads is turning to prospecting and retargeting solutions. The proof, for example with the opening in beta in the United States of similar audiences, but also with the creation of personalized audiences. Two new products that could arrive in...
by admin | Aug 20, 2021 | Marketing |
Marketplaces are now on the rise. However, you may be wondering if marketplaces are an asset for your business? Some figures to know: 29% of VSE / SME merchant sites sell on marketplaces30% of e-commerce purchases are made on marketplaces in France! Moreover, the...
by admin | Aug 20, 2021 | Marketing |
If you work in digital, you have surely heard of Google Ads. You may also have heard of Google AdSense, another advertising platform used by Google. But do you know the difference between the two? According to your development objectives via internet advertising, one...
by admin | Aug 20, 2021 | Marketing |
As a Digital Marketing Manager, you must rely on reliable and relevant data to guide your company’s marketing campaigns. The dashboard is an essential tool to support you in the collection and analysis of data. Well designed, it saves time and a real help in...
by admin | Aug 20, 2021 | Marketing |
To optimize your marketing campaigns, you must adopt the best practices. The results from analytics data represent a valuable source of information allowing you to make relevant decisions. Find out how to collect, read and use this data in order to extract...
by admin | Aug 5, 2021 | Marketing |
It is time for you to discover what are the benefits of marketing automation that you will obtain if you apply this methodology in your strategy. These positive aspects that you will see below will motivate you to make use of these automation techniques. 1.- You save...
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